An-nabasys helps telecom operators a real opportunity to gain a much more complete picture of their operations and their customers, and to further their innovation efforts

Applications of big data in the communications, media and entertainment industryorganizations in this industry simultaneously analyze customer data along with behavioral data to create detailed customer profiles that can be used to:.

Telecommunication companies are using big data to do things such as :

  • Understand the potential of new product offerings
  • Improve customer experiences
  • Forecast network capacity and demand faster and more accurately
  • Implement value-based network capacity planning
  • Reduce customer churn
  • An-nabasys works with telecom operators and help them in searching for new ways to increase revenues and profits during a time of stagnant growth in the industry, but few have demonstrated the capabilities needed to make the most of this new technology.

    Big data promises to promote growth and increase efficiency andprofitability across the entire telecom value chain. The benefits of big data over the opportunities available throughtraditional data warehousing technologies. They include:

  • Optimizing routing and quality of service by analyzing networktraffic in real time
  • Analyzing call data records in real time to identify fraudulentbehavior immediately
  • Tailoring marketing campaigns to individual customers usinglocation-based and social networking technologies